Isiqulatho[Fihla][Bonisa]
Njengoko amashishini amaninzi ehamba ekude, imfuno yamaqonga ovavanyo e-UX asebenzayo ayakhula kuba iimveliso zedijithali kufuneka zihlangabezane neemfuno zesiseko sabasebenzisi behlabathi kunye neendawo ezahlukeneyo.
Akusekho ngokwaneleyo ukuyila kunye nokuvavanya umsebenzisi oqhelekileyo; amashishini kufuneka aphendule ngezinto ezikhethwayo, iinkcubeko kunye nezixhobo ezahlukeneyo.
Iindaba ezimnandi zezokuba iiplatifti zovavanyo lwe-UX ezikude ziyafumaneka. Eli nqaku liza kuphonononga i-9 yezona zikhetho zibalaseleyo kwaye lixoxe ngeempawu zabo eziphambili.
Zeziphi iiplatforms zoVavanyo lwe-UX ezikude?
Umsebenzisi okude amaqonga okuvavanya amava ikuvumela ukuba uvavanye iwebhusayithi yakho okanye usetyenziso kunye nabasebenzisi abangekho ngokwasemzimbeni. Oku kunokukunceda uqokelele ingxelo kwaye uqonde ngcono indlela abantu abanxibelelana ngayo nemveliso yakho.
Zininzi izibonelelo zokusebenzisa iqonga lovavanyo le-UX elikude.
Okokuqala, ilunge ngakumbi kwaye iyasebenza kunovavanyo lomntu kuba unokufikelela kubasebenzisi abaninzi kwiindawo ezahlukeneyo. Okwesibini, unokufumana iziphumo ezichanekileyo ngakumbi kuba abasebenzisi bavavanya kwindawo yabo yendalo. Okokugqibela, ihlala inexabiso eliphantsi kunezinye iindlela zovavanyo lomsebenzisi.
Ezi zilandelayo ziyi-9 iiplatifomu ezifanelekileyo zokuvavanya i-UX ekude, ehlelwe ngamacandelo.
1. Elona lilonke: Uvavanyo lomsebenzisi
Uvavanyo lomsebenzisi sisixhobo sokuvavanya i-UX esikwi-intanethi esikuvumela ukuba uqhube udliwano-ndlebe kwi-intanethi kwaye ufumane ingxelo ekhawulezileyo esuka kubantu bokwenyani. Ikwakuvumela ukuba uthelekise iziphumo zovavanyo kubo bonke abaphendulayo kunye neeprojekthi ukuze ukwazi ukuchonga iindawo eziyingxaki kwisayithi okanye kwi-app.
Umzekelo, ukuba uneqhosha elibalulekileyo kwiphepha lokubhalisa, unokubona ukuba ngabaphi abasebenzisi abacofe iqhosha elithi "Bhalisa" ngaphandle kokufunda yonke ifom. Unokude unike abantu abaninzi imibuzo efanayo yophando ukubona ukuba baphendula njani.
Basebenzisa iintlobo ezahlukeneyo zabaphenduli, kubandakanya ulutsha kunye nabantu abadala abancinci, iingcali zoshishino, kunye nabazali abahlala ekhaya. UserTesting ikwakunika ukufikelela kwizixhobo zokuhlalutya ukuze ufunde ukuba yintoni eyenza abasebenzisi baphawule kwinqanaba elinzulu.
Ezona mpawu:
- Uvavanyo oluBanzi lwe-Ux lweWebhu kunye neselfowuni
- IiProfayili zoMphenduli ezinoLwazi lweDemographic eneenkcukacha
- Iinketho zoHluzo eziNqobileyo (Isini, Ubudala, Indawo)
- Isebenza ngohlahlo-lwabiwo mali lwakho lweProjekthi
- IiNgxelo zeXesha leNene
namaxabiso
Zintathu izicwangciso onokukhetha kuzo. Iinkcukacha zexabiso lomntu ngamnye kunye nezilungiselelweyo kwabelwana ngazo ngu-UserTesting ekubhaliseni okupheleleyo.
2. Ixabiso eliphezulu leMali: Ukujonga emva
Jinga emva sisixhobo sokuvavanya i-UX esekwe kwilifu esivumela abasebenzisi ukuba bagqibezele iimvavanyo zokusebenzisa bekude. Abasebenzisi banokusebenzisa iikhompyuter zabo, iitafile, okanye ii-smartphones, kodwa lonke unxibelelwano lwabo lugcinwe efini, ngoko abadingi isixhobo sasekhaya ukuze bathathe inxaxheba kuvavanyo.
Ikwabonelela ngenqaku elivumela abathathi-nxaxheba ukuba bagqibezele iiseshini ezininzi kwiakhawunti enye kunye nenguqulelo yasimahla yokusetyenziswa kwedatha encinci.
Ezona mpawu:
- Amanqaku afakwe isitampu sexesha
- Ukusebenzisana namaQela
- Qhuba iindlela ezixubeneyo
- Qwalasela Ngokwenyani
- Thepha abalingane bakho
- Mema usebenzisa uQhagamshelwano loLuntu kunye nokunye
namaxabiso
Amaxabiso axhomekeke kwinani leeseshoni ozifunayo ngonyaka. Kukho izicwangciso ezininzi onokukhetha kuzo.
3. Eyona nto ingcono kuPhando oluNzulu: iMaze
maze liqonga lovavanyo elikhawulezayo elikhokelayo kushishino, elivumela iindlela ezisebenzayo zokulinga, ukuhlalutya, kunye nokuphendula ngokukhawuleza. Itekhnoloji ivumela ukuthengisa kunye neengcali zeshishini ukuba zivavanye amava ajongene nabasebenzisi ngokulula kwaye zisebenze kunye kwiiprojekthi ngojongano olunye.
Iqonga linikeza umyili obonakalayo obonakalayo owenza abasebenzisi benze iiprototypes ezikumgangatho ophezulu weemveliso kunye ne-app yewebhu evumela uhlalutyo olunzulu kunye novavanyo lomsebenzisi ngaphantsi kwemizuzu eyi-10. Ngamafutshane, yenza uphando olunzulu ngaphandle kokubeka esichengeni ukusetyenziswa okanye ukufikeleleka.
Ezona mpawu:
- Vavanya nanini na, Fumana ulwazi ngexesha lokwenyani
- Ulwazi olukhawulezayo lwabasebenzisi kodwa ngokuchukumisa koMntu
- Yenza ukufunda kube yiMidlalo yeQela
- Velisa iiNgxelo ezintle, ekwabelwana ngazo
namaxabiso
NgeMaze, unokukhetha ukuhlawula ngenyanga okanye ukonga kancinci ngokuhlawula ngonyaka.
4. Eyona nto ingcono kuVavanyo oluModareyithiweyo: Userfeel
Isixhobo sokuvavanya ukusetyenziswa Userfeel inceda iinkampani zedijithali kunye neengcali ze-UX ukuphucula iiwebhusayithi zabo okanye ii-apps kunye nenkxaso yolwimi, amabali omsebenzisi, ukubeka iliso ekusebenzeni kwesikrini, ukuqokelela idatha yamajelo amaninzi, ukujoliswa kwentengiso, kunye nenkcazo yevidiyo.
Lelona qonga lovavanyo lokusebenzisa elikude xa unabathathi-nxaxheba abanokuziphatha ngendlela eyahlukileyo kuxhomekeke ekubeni ngubani omodareyithayo. Ibonelela ngexesha lokwenyani, oluzenzekelayo, kunye nokumodareyitha okunokwenzeka ukuhambelana naso nasiphi na isifundo.
Ikwanazo nezaziso ezingaphakathi kusetyenziso kumthathi-nxaxheba ngamnye. Izixhobo zokumodareyitha ze-Userfeel zikuvumela ukuba ubone imeko yangoku yomsebenzisi kwaye ujonge umda wexesha lomsebenzi wabo.
Ezona mpawu:
- Akukho Mrhumo okanye uMrhumo weNyanga
- Uvavanyo kwiiLwimi ezingaphezu kwama-40
- Imibuzo yeSkrini engenamkhawulo
- Ayimodareyithwa okanye iModareyithiwe
- Ngaphezulu kwe-150k yabavavanyi abakumgangatho ophezulu
namaxabiso
I-Userfeel inikezela ngezicwangciso ezimbini. Ukuba uza kusebenzisa ipaneli ye-userfeel yabavavanyi, iya kuba yi-60 yeedola ngomvavanyi. Kwelinye icala ungagcina i-50% ukuba uzisa umvavanyi wakho.
5. Eyona ilungileyo kuVavanyo olungamodareyithwayo: TryMyUI
TryMyUI liqonga elikuvumela ukuba usebenzise uvavanyo lomsebenzisi olukude olungalawulwayo. Abasebenzisi akufuneki babhalise, bangene, okanye bakhuphele nantoni na ukuze basebenzise ezi sayithi. Endaweni yoko, bandwendwela indawo yakho kwaye balandele imiyalelo. Eli qonga lilungele ukuqokelela imiba yokusebenzisa, uvavanyo lokusebenzisa, kunye nohlalutyo lokukhuphisana.
Unokuzama kwakhona imiyalezo emitsha yokuthengisa kunye noyilo lwabaphulaphuli ojolise kubo. Nangona kunjalo, ayinikezeli ngolwazi olucacileyo malunga neeseshini zabasebenzisi. Umzekelo, unokubona kuphela xa abasebenzisi befikelela kwiphepha kunye nexesha abalichitha apho. Cinga ukusebenzisa inkonzo yovavanyo lomsebenzisi osingethwe kude endaweni yedatha eneenkcukacha.
Ezona mpawu:
- Uvavanyo lweWireframe kunye nePrototype
- UPhando oluBhaliweyo
- ULondolozo lweDemographic
- Uvavanyo kunye nabasebenzisi bakho
- Abavavanyi abathembekileyo
namaxabiso
Zama i-UI yam ikwabonelela ngemali encinci yokonga ukuba uzimisele ukuhlawula ngokwemiqathango yonyaka. Nazi izicwangciso ezineenkcukacha.
6. Eyona nto ingcono kuPhando lwabasebenzisi: i-Ethnio
Ethnio yisoftware ye-UX ethatha inxaxheba kuphando eyenzelwe ukhathalelo lwempilo, ukhenketho, imidiya kunye ne-e-commerce, kunye nemizi-mveliso yeemoto. Iyafikeleleka, kulula ukuyiseka, kwaye inazo zonke izixhobo ozidingayo ukuze uqhube udliwano-ndlebe lwabasebenzisi ngempumelelo.
Ingasetyenziselwa ukuthengiswa kwe-intanethi, ukuthengiswa komxholo, i-SEO, kunye Imidiya yokuncokola amaphulo. Ikuvumela ukuba usebenzise iimvavanyo ze-A/B, uthelekise amazinga okuguqulwa, kwaye ubone ukuba yeyiphi na amaphepha ewebhu enza ngcono ngamanqaku edatha awodwa kunye nezixhobo zokwahlulahlula.
Ezona mpawu:
- Ulawulo lwePaneli eneenkcukacha ezimangalisayo
- Landela umkhondo udliwano-ndlebe, izikrini, inkcitho, kunye nokunye
- Amacandelo Dynamic
- Usasazo lwe-imeyile eyenzelwe wena
namaxabiso
I-Ethnio inikezela ngolingo lwasimahla lweentsuku ezili-14 ngelixa ibonelela ngeepakethe ezintathu ezahlukeneyo ngokweemfuno zakho.
7. Eyona nto ibhetele yokuTracking kwamehlo: Cerebro
Iphakheji yesoftware eyaziwa ngokuba Brain isetyenziselwa ukulawula iiprojekthi kunye nokusebenzisana nabanye. I-VFX kunye nezitudiyo zoopopayi, abaphuhlisi bepropathi, kunye neearhente zentengiso zixhamle ekudalweni kwayo.
I-interface icocekile, ilula, kwaye kulula ukuyisebenzisa. Ibonelela ngeempawu zokulandelela ezibalaseleyo ezivumela impendulo yexesha lokwenyani kunye nophononongo. Ujongano olulula lokutsala kunye nokulahla likuvumela ukuba wenze, ulungelelanise kwaye uhlele izimvo zakho.
Ezona mpawu:
- Lawula iiProjekthi eziNxibelele
- Cwangcisa kunye neShedyuli
- Gcina kwaye wabelane ngeDatha
- Sebenza Naphi na
- Bambisana
- Gcinga umngqa
namaxabiso
Kukho izinto ezininzi onokukhetha kuzo ukusuka kwisilingo sasimahla ukuya kufikelelo olungenamda ngeedola ezingama-59.
8. Eyona nto ingcono kuHlelo lweKhadi: I-Optimalsort
Ukuhlela ikhadi kunokubhekiswa kulo njenge 'Olulolunye uhlobo.' Kwisizinda samava omsebenzisi, i-Optimal Workshop yazisa igama elihlala libhidanisa abo batsha entsimini. Itekhnoloji yabo yokuhlela amakhadi ihamba ngamagama amaninzi, kodwa i-Optimalsort lelinye lala magama.
Yi-algorithm yokumbiwa kwedatha apho abasebenzisi bahlelwa ngokwamaqela ngokwemigaqo oyichazayo. Kule meko, i-algorithm ilungelelanisa kwiintlobo ezahlukeneyo zolwazi abayifunayo. Le algorithm ekuqaleni yayiyilelwe uphando kunye nokuhlalutya, kodwa sele isetyenziselwe ezinye izinto ezininzi, kubandakanywa ukulungiswa kwendawo. Esi sixhobo singqineke sisebenza kakhulu kuvavanyo lokusebenziseka kude.
Ezona mpawu:
- Fumana abathathi-nxaxheba abasemgangathweni
- Amathuba angapheliyo
- Umthombo Omnye Wenyaniso
namaxabiso
Ungabhatala ngenyanga nangonyaka ngelixa ukhetha kwezi phakheji zilandelayo.
9. Eyona nto ingcono kuVavanyo lwe-A/B: Isikwere soMxholo
usebenzisa Contentsquare's izixhobo zetekhnoloji yokuzibandakanya, unokubona ngokuthe ngqo indlela kwaye kutheni abathengi beziphatha kwiphepha. Ilungu ngalinye leqela lingalandela ngokulula ngezenzo ezichanekileyo enkosi kwiireyithingi, i-infographics, kunye neengcebiso ezibonelelayo.
Ke, sesona sixhobo somxholo sibalaseleyo sokuvavanya iisetingi ezahlukeneyo kunye maphepha, kubandakanywa nephepha lakho eliphambili lokuthengisa kunye ne-funnel yokuguqula. Unokusebenzisa esona sixhobo silungileyo sokuguqulela ukuvavanya izitayile ezahlukeneyo zokufowunela-kwisenzo kunye nobukhulu kwaye ubone ukuba umfanekiso usebenza ngcono kunombhalo.
Ezona mpawu:
- Ukhuseleko, uMfihlo, kunye nokuFikelela
- Ukuqondwa okuPhambili kwePlatform esembindini
- Qhuba isenzo esiBukrelekrele kwiSikali soShishino
namaxabiso
I-ContentSquare ayikhange ibonise iinkcukacha zexabiso esidlangalaleni.
isiphelo
Nokuba usaqala okanye sele uqhuba iarhente yakho yedijithali, ezi zixhobo ziya kwenza umsebenzi wakho ube lula kwaye zikuncede ufumane iindlela ezintsha zokwenza indawo yakho ibandakanyeke ngakumbi, ikwenza kube lula kuwe ukuguqula iindwendwe zibe ngabakhokeli kubathengi.
Sixoxe ngazo zonke iindlela ezifanelekileyo ezikhoyo kuwe kwaye unokukhetha eyona ikulungeleyo.
Shiya iMpendulo