3D virtual tours are more common to assist in the sell/lease decision-making process for commercial properties in the age of the social and physical world.
Virtual tours are digital recreations of actual spaces, such as offices, stores, or industrial warehouses, that let potential buyers get a feel for a home before scheduling an in-person visit.
Specialized cameras can record 360-degree video and still photographs, which can then be merged together to provide the impression that you are walking through space using a VR headset, a web browser, or an app.
Matterport is a market leader in the capture and optimization of 3D model tours. In this post, we will look into Matterport, how it works, its benefits, and much more.
So, what is Matterport?
Matterport is a three-dimensional technique for creating a realistic, completely immersive digital twin of any environment. It includes both proprietary hardware and software solutions that aid in the creation of a digital twin in any area.
Visitors can visually engage with the space by moving from one location to another using the 3D twin. As the creator, you can add tags and dimensions to offer potential buyers as much information about your property as possible.
You can also utilize the 3D twin as a digital guide to create physical replicas of a house or production line’s basic plan.
Overall, Matterport is remarkable in that it allows you to build, design, and change the online environment that has been generated, rather than simply viewing a virtual picture of an area.
How Matterport is related to the digital twin and its use cases?
A digital twin is a visually engaging, realistic, and interactive 3D replica of a real-world place. Matterport’s digital twin technology allows customers, teams, partners, and stakeholders to digitally engage with real properties and it is also changing the way businesses manage and advertise their environments.
Digital twins are being used in a variety of industries, from automotive and supply chains to healthcare. Here are some real-world examples of how Matterport can be used:
- In the tourism and hotel industries, 3D tours improve reservations, occupancy rates, and engagement rates.
- In the real estate industry, a digital twin in the form of a 3D virtual tour helps agents make more by selling homes faster and at a better price.
- With virtual cooperation in 3D scans of projects, digital twins expedite paperwork and decrease expenses and site visits in design, engineering, and construction.
- Digital twins are a very efficient and productive approach to evaluating existing structures, monitoring upkeep, and creating renovation plans in facilities management.
- Digital twins give 24/7 access to visitors to public venues such as museums and galleries and assist event planners to make better-informed booking decisions by providing a completely immersive, fully comprehensive 3D view of the appropriate location.
How do Matterport works?
Matterport delivers accurate visual and spatial information using infrared scanning technology. The property or space is scanned and submitted to the system, which analyzes and analyzes the camera data.
The precision of these procedures adds to the production of a digital universe that is duplicated in the actual world. The 3D Matterport technology employs algorithms to create a digital replica of physical space.
The technology, therefore, provides a technique of seamless distribution for the new digital world. To best depict the space, the software-generated media can be used alone or in combination with other platforms.
Features
- A Matterport 3D tour features an interactive 3D Dollhouse view and 2D floor plan to help you grasp a spacious layout and explore all areas of interest.
- 3D tours are created for the online display of a location and are hosted in the Matterport cloud. They become available for viewing by everyone around the globe 24 hours a day, seven days a week as soon as public sharing of a place is permitted.
- Customers who take a 3D tour can measure anything as if they were actually in your area and using a ruler while walking.
- The “Matterport 3D Showcase” app allows a specific 3D tour to be downloaded into the app and used for the tour offline.
- Matterport can take 360-degree pictures of outdoor elements and incorporate them into a 3D tour.
- Matterport 3D tours are unaffected by the device used to view them. They are compatible with Windows devices such as laptops, desktops, and phones, as well as all Android and Apple devices.
- You can choose to make Matterport 3D tours accessible to the whole public or just to customers who have the password you’ve set up for that particular 3D tour.
Equipment offered by Matterport
The official Matterport Pro2 camera resembles something from Star Trek, which is appropriate given the technology within.
This angular black box has multiple fixed lenses looking in different directions, and it rotates mechanically to record 360° images at high quality.
The Pro2 is astonishingly simple to use: simply set it down and push a button. There’s even a smartphone app that informs you where to put your tripod.
If you have a limited budget, you can utilize a Ricoh Theta Z1 / V or an Insta360 ONEX with Matterport. The official software even allows 3D scanning with the camera on your iPhone or iPad.
What Matterport does do to sell real estate?
Matterport is suitable for residential, business, and rental properties because of the technology and simplicity of viewing and marketing. Matterport’s Pro2 3D camera takes high-resolution photos in 4K.
The shots are High-Dynamic Range (HDR), which produces life-like images with brilliant colors and enhanced depth and contrast. Matterport is able to generate clear floorplan, interior, and dollhouse views using this digital information, giving consumers an overall sense of what a home is like.
Dollhouse’s view expands on this by allowing users to see each level in three dimensions and understand how they fit together.
They can go about and up and down floors because they have an inside perspective. It also lets you mark important property features with names and descriptions, such as marble countertops.
Photographs, music, video, documents, Google Maps, polls, and even product sites can be included in your tours. And sharing the trips is straightforward.
An email, Facebook, LinkedIn, Instagram, or YouTube link can all be used to deliver a link. The possibilities are virtually limitless.
Limitations
A professionally filmed Matterport virtual tour of a real estate listing is expensive. Even if you were to purchase and install the camera yourself, it would still be quite expensive, because Matterport charges hosting fees for each property.
Pricing
You can begin using Matterport for free, and a premium subscription begins at $9.99 per month. Please note that if you stop paying for your membership, your spaces or models will become inactive.
Conclusion
Transparency is essential when selling or leasing a home. In today’s industry, virtual 3D tours give transparency that converts into the confidence that is desired.
Finally, it is similar to a panoramic scan of what you see in front of you. However, Matterport provides much more. It enables you to construct, capture, and connect various regions such as rooms to create dynamic 3D space models.
The possibilities with Matterport are limitless.
Росен Йорданов
An exceptional product. I’ve been using it since the pandemic along with a Theta z1 camera to create virtual walks. Works perfectly !!!!
Congratulations to the creators !!!!